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Recency

Definition

'Recency' examines the time elapsed since a user's last visit, indicating ongoing interest and site relevance.

High recency rates suggest successful ongoing user engagement and effective recent site or content updates.



Categories
Analytics
Data Science & Visualization
Digital Marketing
Web Development
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Related Definitions

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  • User
  • New User
Analytics Agency>Web Analytics>Users & Segmentation>Recency
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